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Course Information

Trends in Marketing (BA 433)

Term: 2018 May Term

Faculty

Kimberly K. Folkers
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Schedule

Mon-Tue-Wed-Thu-Fri, 1:00 PM - 4:00 PM (4/30/2018 - 5/24/2018) Location: MAIN WBC 215

Description

Current marketing approaches. Contemporary readings outlining marketing trends. Interaction with business community. Possible off-campus travel and fee. May Term. Prerequisite: BA 353.